Training


Training in the past was thought of as learning the steps in a process.  In today’s complicated world we believe you, our dealer, needs more than training to be successful.  Technology has advanced and is integrating together.  This integration and change requires more knowledge on your part to bring the complete solution to your customer to satisfy their desires.  The Bursma Academy was established to bring a more formal learning experience to our dealers to give you the expertise it takes to recommend and sell the right products to the right customers. 

In addition to advancing your technical knowledge on products and services, the Bursma Academy will, from time to time, offer classes on customer focus and how to better manage your business.  We all need help to improve our skills and the Bursma Academy brings in the top experts in their fields from around the country to share their knowledge and experiences to help you grow your business.